GOALS AND INTENT OF WSF
- Promote and sustain knowledge and appreciation of science
- Improve public perception of science
- Inspire students to pursue science and science careers
- Articulate the wonder and drama of science, often absent in the classroom
- Shift science from the cultural outskirts to the cultural center
AUDIENCE
The audience is the general public but we will have content tailored to specific groups within this wider audience. These groups include:
- Children (age 5-18) and their parents
- Educators (teachers, school heads)
- Scientists interested in presenting at the festival
- Underrepresented communities
GENERAL DESCRIPTION
Our WSF website will highlight the importance of Festival as an event. All further features of the website will flow from this central goal. For example, the homepage will include a countdown timer, and the main navigation bar will emphasize attendance, participation, lineup, etc.
Key Ideas:
- Make the website welcoming, engaging and user friendly while maintaining the integrity of the tone of originally established by WSF.
- Take into consideration different reasons for visiting the site and mold the site to work with those motives
- Provide information/sections for different user archetypes
- “one picture is worth a thousand words” type picture or video on the homepage
- Gear content toward the general public
- Make the subscribe button more prominent and provide incentive for subscription
- Highlight the momentous scale of the WSF event on the homepage
- Countdown timer until various festivals
- Clear navigation directed toward attendance of the festival
- Feature videos, photos and audience feedback from past events
- Festival line-up and descriptions of events/activities
- Create an App for festival goers to use before, during, and after the festival
- Provide updates, countdown timer, logistics assistance for attendees
- Allow users to schedule their movement through the festival
- Feature events, vendors, and exhibits beyond just speaker lineup
- Allow users to post their pictures and videos during and after the event
- Provide alerts and check-in functionality
- Gamification for activity completion under different scientific domains
- Minorities in science section including bios as well as highlighting presence at the festival
Team: Claire, Saira, Sam $ Aybuke
